Testing tends to be a thankless job. You want to achieve a noticeable improvement in efficiency through motivation and the setting of clear objectives.
The diverse group of employees is expected to act in concert.
Employees in the area of software testing haven't volunteered for this activity. Instead, they have often been assigned to the task, and subsequently ask themselves what they're doing working in this area. Insufficient motivation often results in a high degree of employee fluctuation and low productivity. SwissQ has found that teams and their employees can be identified relatively easily by means of the test virus, and that inspiration and motivation levels can be increased accordingly. In many cases, this only requires that the benefits of being a tester for a company be pointed out, along with the personal advantages that this job description offers.